Podcast: The Art Of The Brief
This week’s podcast covers the design of one of the most important steps in the research process – the brief. Without an adequate brief, it can be difficult to design a piece of research that fully meets a project’s needs – a project can only be as good as the brief that it stems from. In the podcast, we cover areas such as, ‘what a brief should contain’, ‘the role of the researcher’, and ‘preparing the research proposal’.
For more information on this area or for more white papers, please visit our company website at www.b2binternational.com. Visit our b2b-blog for more audio content, free eBooks, and much more.This podcast is brought to you by Business 2 Business Market Research Specialists
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