It’s here at last - the new free audio book on “Questionnaire Design”! The book was written by Paul Hague, CEO of B2B International.

Over the coming weeks each chapter of the audio book will be published for free, exclusively at The Market Research Podcast. Alongside the audio book, “Questionnaire Design” is also being published as a free ebook. You can download the ebook version at B2B International’s blog.

This first chapter discusses the role of the questionnaire, and just how much of a crucial part it plays in the research process.

Don’t forget to come back next Monday for Chapter 2.

For more information on this area or for more white papers, please visit our company website at www.b2binternational.com. Visit our b2b-blog for more audio content, free eBook, and much more.This podcast is brought to you by Business 2 Business Market Research Specialists

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 Questionnaire Design - Chapter 1 [7:02m]: Play Now | Play in Popup | Download

This entry was posted on Monday, June 9th, 2008 at 2:23 pm and is filed under Ebooks, Podcast. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.